clear   clear   clear
clear G2M Home clear
products &
propaganda
clear
 
clear clear   clear
  clear

G2M Juice

clear
clear
There comes a time in every marketing organization’s life when what’s called for is “a fast shot of juice.”
carrot
It may be a quick, opportunistic, tactical initiative. It may just be a need to shake things up a little bit. For young, entrepreneurial organizations, it may be the launch of new marketing or PR campaign or even the launch of the company itself.
G2M Juice will give your organization:
  • Fresh, fast insights into the passionate emotions that motivate customers’ purchase decisions, delivered by Resonance, our proprietary, Six-Sigma certified research technique.
  • Hundreds of lines of real, “customer-speak” verbatims (pure gold for crafting more powerful marketing language).
  • Your Net Passion Score; the single metric that’s most predictive of sales success and customer loyalty.
  • A new way to look at – and aim at – your audience, through Pathographic segmentation and clustering.
  • Potent, emotion-based marketing messages aimed right at the head and heart of your highest-opportunity Pathographic segment.
  • A “wall full” of business-building ideas (advertising, product, promotion), derived directly from Resonance and Pathographic insights (Important note: you probably have an ad agency or PR firm who’s doing a great job for you. That’s terrific. Many of our clients have us work in tandem with smart, creative people who can take our “juice” and turn it into marketing rocket fuel.
  • Timing: three to six weeks. Cost: $35,000 to $75,000 (depending on audience incidence, scope, speed, how far you want us to take that wall full of ideas, etc.)
clear
clear clear
clear clear
clear clear clear clear clear clear clear
 
clear   clear   clear
clear   clear clear
clear   clear   clear